Webinar
6 barriers to creating great B2B content
and what to do about them
David McGuire, Creative Director at Radix Communications and Karla Rivershaw, Head of Marketing at Turtl
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What are we covering?
68% of B2B marketers are not proud of their own content. Let’s just let that number sink in a bit.
It turns out there are a whole range of factors why many B2B marketers struggle to feel good about the content they publish, from resourcing constraints to changing priorities and interfering stakeholders.
I mean, who hasn’t had to deal with an exec that fancies themself a marketer and is constantly getting in the way?
But it doesn’t have to be that way.
Join David McGuire, Creative Director at Radix Communications, and Karla Rivershaw, Head of Marketing at Turtl, as they explore and discuss the six most common barriers to creating great B2B content and how these obstacles can be overcome.
Join this webinar if:
- You’re passionate about great content and want to take it to the next level
- You want to optimize your content for performance
- You struggle to publish content you’re proud of
- You’re ready to shake up the status quo